Unmatched Ad Request in Google AdSense.

If you are an AdSense publisher and monitoring your account regularly, you must have noticed "unmatched Ad Request". You can view it under Performance report > Bid type.  What is Unmatched Ad Request basically?  When a user visits your site or blog with AdSense Ad units, these Ad units sends a request to AdSense to display a relevant ad to the visitor. If there are no ads returned for this request, it is counted as unmatched Ad request....

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How to Prevent Blogger domain redirection.

You must have noticed that Blogspot's domain has been redirecting to country specific domains. Google has taken this step to provide country specific redirection in order to maintain regional censorship. If a country prohibits the content of a blog, Google will stop servicing that content in that country.  So what's the problem with redirection?  Nothing if you don't care about your rankings, your ad campaigns and SEO practices....

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New Contact Form widget for blogger.

Someone told me that "Blogger has introduced a new Contact Form Widget". So, I checked it within minutes. And I find it simple yet extremely useful to connect to people in personal.  Now, First thing is "how to add the contact form widget to your blog".  Go to Blogger Dashboard -> Layouts -> Add a widget.    Select More gadgets in the left panel, and Add a Contact Form.  After adding it to your blog, it will...

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How to increase AdSense cost per click (CPC)

Cost per Click is the amount an advertiser is willing to pay for the clicks that are generated on the ads shown on your page. AdSense has a bidding process in which different advertisers bid for the ad space on your blog and the highest bidder gets a chance to display their ad. AdSense on its own ensures that the most paying ad is shown on your page so that you earn maximum. Its not in your control to decide to decide the ads or to fix the amount...

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SEO practices: Quality content is the king

  A site with quality content will attract more visitors naturally. No matter how beautiful you design a site, if you don't have good content no one will read you. Creating good quality and useful content will influence readers more than anything else on your blog. When a person searches for something, and he finds it exactly on your blog, chances are that he will refer your content in his circles thus increasing your reach. In blogging...

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Best SEO practices : Improving the structure of URL

 Here, I give you two URLs. http://y2do.blogspot.com/2013/05/best-seo-practices-improving-structure-of-URL.html http://y2do.blogspot.com/2013/05/asdckefwk234mkvesvk4fwdefsdfjiw3t2k4.html In both the above URLs, which one you find more easier to remember? Can you identify what the post content is with the second URL? URLs are the first thing you see or type in a browser. Creating a descriptive URL helps in keeping your contents organized...

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Learning SEO : Working with Titles and meta tags

Page titles is the entry for visitors to the home of contents and information. Having a poor title will tell them to leave without getting in. Getting a good, relevant and unique titles should be first priority in Search Engine Optimization.  Unique title for each page. Did you ever find two of the chapters in the same with the same name? Create unique title for each of your post. Don't repeat any title. This is not a compulsory thing...

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SEO Search Engine Optimization Introduction

What is SEO.  SEO is Search Engine Optimization. It is a process in which by following certain practices, you may lead to better rankings in search engines. Getting on first page of Google is the most needed thing for a webmaster. Although, there is no particular way of getting onto first page of Google since it takes  a lots of factors into account, still by following certain optimization practices one can hope for better placements...

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Common reasons for AdSense ban

AdSense is undoubtedly the best paying network for publishers. But this comes at the cost of strict policies that Google maintains to ensure that it remains best. Getting into AdSense is the toughest job for a beginner blogger and even after getting approved, there are high chances of getting banned if some common practices are not kept in mind. Here is the list which you should keep in mind to ensure that you and your relationship with AdSense...

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Blogging for beginners : 4 basic steps

The blogging world has high number of enthusiasts joining daily and the number of failures is also increasing in proportion. However, as a beginner, if you can keep some of the basics and key points in your mind, it will lead to a long blogging career of yours. Here are some of the points for beginners which will help you in going a long way. These points may not be for people who take it as a hobby.  Know your niche.  Define a particular topic that you are going to write about. It may be your passion, your interests, a topic that...

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